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SABRE Newsletter
Strategy
Oct. 2012: Enter the dragon
KFC first pushed into Asia in 1973 opening 11 outlets in Hong Kong which was then still a British colony. The restaurants closed within two years as KFC couldn’t build the traffic needed to sustain a business.
Sep. 2012: Differentiating a Commodity
The Nespresso machine that dispenses the Nespresso coffee is widely available through many retail outlets. Of crucial importance, the coffee that goes in them isn't. Coffee capsules can only be purchased on-line or through one of Nespresso's 215 high end
Aug. 2012: Go Build Something
By the year 2000 and after reading way too many management books on innovation Lego went on an innovation bender. They added theme parks, electronic games, a jewelry line (can't image) and made alliances with movie franchises like Harry Potter and Star Wa
July. 2012: Focus on the Right Things
Kids clearly understood what held their parent’s focus and it wasn’t them. Bottom line it’s impossible to communicate with, yet alone bond with someone who won’t pay attention to you. Sandy Pentland who run
May 2012: Fighting for the future
Baseball is a very competitive sport. Each team uses the same approved equipment, has amaximum number of players and has minor league teams to supply them with backup participants when their main players get hurt. The only competitive weapon is to purchase the best players and managers making the ga...
April 2012: Eyes That See
All businesses need growth. Growth requires a strategy; and the backbone to any other business strategy is a good market analysis. Even a brilliant strategy based on a superficial market analysis will still fail. The trouble for many is that after a few years of working in the same market we think we know every inch of it and we forget to approach it with "fresh eyes".
March 2012: Healthy Sales Force Strategy
Revenue growth was slowing, new product line extensions weren't bringing in the desired growth, competition was increasing and customers were applying strong pressure to reduce costs...sound familiar? That's the situation that was facing a medical equipment supplier. The challenge they faced was how...
February 2012: Stand out in the crowd
GSE medical imaging equipment was fast falling into the commodity race with other suppliers around the world. Sales were mostly based on low price and the ability to grant financing to the hospitals who forced suppliers to submit bids. Service contracts, where the real money was made were also eroding quickly. It seemed to be a race to the bottom for the world's medical imaging suppliers.
January 2012: Office Plan
To answer this question the CEO decided to do some market research. He donned a baseball cap, jeans and a T-shirt and went shopping…. at Office Depot. From his “shopping trips” across the country the CEO learned several things.
December 2011: Double vision in the Briar patch
At the top of the pyramid taking the blame are two CEO’s. With two leaders at the helm there is no cohesive strategic direction as groups supporting each leader vie for power.
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